Digital tools for sales, efficiency, and growth

Gerardo Kerik
Digital Marketing Consultant
Jan 11, 2022
Digital tools for sales, efficiency, and growth

There’s never been a better time to get your sales team in order. The sales industry is ever changing, especially now in this ever increasingly complex world. Some of the most prominent online marketing tools still include ads and content marketing on social media platforms like Facebook, Instagram, Twitter, and YouTube. Although social media marketing tactics can be valuable for sales boosting and brand awareness, it is not always that easy. 


There are many other types of software for sales that can help you eliminate any unnecessary tasks, such as replying to cold emails one by one, so that you have the time to focus on more critical tasks. Entrepreneurs and startups must think of elements such as
search engine optimization (SEO) and task automation to help them drive sales. Our top  3 picks for digital tools that can boost your sales include:


Top 3 digital tools for sales


Hubspot


With the benefits of HubSpot’s Sales Hub, your sales team will be able to prioritize their activities, analyze their potential customer base, automate repetitive work, and spend more time on buyer engagement. Their top features include:


  • Email templates for email marketing campaigns.
  • Sequences made out of email templates and tasks.
  • Task queues.
  • Sales automation.
  • Smart notifications.
  • Video content.
  • Chatbots.
  • Calendar integration.
  • Automated email logging.
  • Custom reports and dashboards.
  • Interactive playbooks.


LinkedIn Sales Navigator


LinkedIn, which has long been the most popular platform for building professional networks and relationships, offers a wide range of sales solutions. It is one of the best mediums for finding and nurturing sales leads. One of the great LinkedIn features at your disposal is the LinkedIn Sales Navigator. Depending on your sales navigator plan, top features can include:


  • InMail messages.
  • Saved leads and automated lead generation.
  • Advanced lead and company search.
  • Custom lists.
  • Lead and account alerts.
  • Notes and tags.
  • TeamLink features for teams.
  • CRM integrations. (To integrate with other popular sales apps, like Hubspot.)
  • Access to out-of-network connections.
  • Powerful sales insights.


InsideSales.com


This tool is perfect if you are looking for a lead management solution. They provide teams with the data, insights, resources, and solutions they need to get real results. With the insights from this tool, you can better understand how your leads are interacting with your business to empower your marketing strategy and team for future sales. Their top features include:


  • Call recording.
  • Click-to-call.
  • Location generation.
  • Contact information locator.
  • Prospect data recording.
  • Insights.
  • Automated voicemails.
  • Automated email.
  • Task management.
  • Email tracking.


Using the best tools for your digital marketing strategy can be a make or break for your big and small businesses alike. Let us help you stay ahead of competitors! WSI Digital Boost is a group of
digital marketing experts that specialize in content marketing, mobile marketing, social media marketing, and website design. To learn more, feel free to contact us today.


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