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As a social media marketing and social networking platform, LinkedIn is not necessarily the first to come to mind. It has a reputation (unfairly assigned) as a tad stuffy and conservative. However, LinkedIn marketing is a powerful means of driving awareness of your brand and increasing your revenue precisely because the content on LinkedIn is more professional and industry-related. When it comes to digital marketing and social media marketing, 80% of B2B leads come from LinkedIn.
Whether your goal is to increase your brand awareness, improve your brand reputation management, or generate fruitful leads, there is a range of features built into LinkedIn to drive these results.
Contact WSI Digital Boost for more information on lead generation services and how to use LinkedIn in your networking and marketing campaigns.
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